Levels of Suspicious Web Activity in the US Continue to Rise

A remarkable 61% of US web activity was deemed suspicious during Q4 2013, solidly passing the majority threshold it first attained a quarter earlier. In fact, Solve Media’s latest quarterly Bot Traffic Market Advisory, the share of web traffic suspected of being fraudulent increased by 38.6% during the course of the year, even despite a small dip during Q2. And while levels of suspicious mobile activity slipped in Q4, they finished the year significantly higher than they started it. (more…)