Top 10 Desktop Health & Medical Information Websites – April 2014
Note: The Experian Marketing Services data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise...
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Almost Half of US Households Own A Tablet
Source: Consumer Electronics Association (CEA) Notes: Some 45% of households own a tablet as of late January, up 6% points from the comparable period last year, and 16% plan to purchase one this year....
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The World’s 10 Largest Global Media Owners
Source: ZenithOptimedia Notes: Google remains the largest media company around the world in ZenithOptimedia’s rankings, which rely on a definition of media revenue as “all revenues deriving from...
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Marketers at Mid-Sized Companies Struggle to Engage Audiences, Manage Tech
Marketers at mid-sized companies (50-5,000 employee) find it challenging to manage the growing number of technical vendors used by marketing, according to a report [download page] by DNN Software, and...
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Trends in LinkedIn Use: More Time, Connections, Company Pages
LinkedIn users are spending more time on the platform every week, expanding their first-level connections, and reporting greater use of company pages, according to [pdf] results from the latest annual...
View ArticleTop 10 Desktop TV Websites – April 2014
Note: The Experian Marketing Services data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise...
View ArticleTop 10 Desktop Radio Websites – April 2014
Note: The Experian Marketing Services data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise...
View ArticleTop 10 Desktop Print Media Websites – April 2014
Note: The Experian Marketing Services data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise...
View ArticleTop 10 Desktop Broadcast Media Websites – April 2014
Note: The Experian Marketing Services data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise...
View ArticleTop 10 Desktop Travel Websites – April 2014
Note: The Experian Marketing Services data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise...
View ArticleTop 10 Desktop Real Estate Websites – April 2014
Note: The Experian Marketing Services data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise...
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Online Video Ad Viewability, by Publisher Type
Source: Vindico [pdf] Notes: Only 44% of online video ad impressions from September through December last year were found to be viewable, though that figure was almost twice as high (78%) for major...
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Average US TV Household Watches 17-18 Channels, Unchanged Since ’08
Source: Nielsen Notes: The number of channels watched by the average US TV home has remained between 17 and 18 each year since 2008, despite an ever-growing number of channels received by the average...
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How Customer Experience Leaders Differ From Laggards
Companies taking forward-looking approaches to customer experience management (“leading-edge companies”) are using analytics more effectively and seeing more promise in new technologies than companies...
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Which Day of the Week Has the Best Mobile Commerce Potential?
Mobile accounted for 10.5% of retail e-commerce spending last year, per comScore, and smartphones and tablets continue to comprise a growing share of e-commerce traffic and revenues. The latest...
View ArticleTop 10 at Domestic Film Box Office, Weekend of May 2-4, 2014
Content in Rentrak Theatrical box office updates is produced and/or compiled by Rentrak Corporation and its Box Office Essentials theatrical box office data collection and analytical service.
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National Advertisers to Increase Local Media Spending
Source: BIA/Kelsey Notes: National advertisers are projected to increase their spending on local media advertising by almost 9% this year, to $54.4 billion, representing 39.4% of total local media...
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Q1 2014 Social Care: Facebook Response Rates Hit New High
Source: Socialbakers Notes: The average response rate for user wall questions asked of brands around the world on Facebook hit 65% in Q1, the highest point since Socialbakers began tracking this...
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Online Video Drawing More Female Viewers
Online video is attracting a growing audience, with 1 in 5 or more American adults watching a TV show online (28%), amateur content (31%), or original digital video (22%) on at least a monthly basis,...
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Mobile Nears Two-Thirds of Time Spent Online by 18-24-Year-Olds
In January of this year, the total amount of time American adults spent accessing the internet from smartphones matched the amount of time they spent going online from PCs, details Millennial Media in...
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